Smartivus takes care of all steps
“Over the Top” (OTT) has brought a tremendous change in the world of television. It has greatly impacted the way people consume visual content and changed the usual patterns of TV industry.
Smartivus takes care of all steps of OTT Smart TV app creation – design and architecture stages – and makes sure that the app is developed properly. With the right OTT design and architecture, you will be able to serve video content that fits your customers best, at the best time possible. Know the needs of your customers before they do!
Smartivus provides consulting, design and architecture development services for a wide spectrum of Smart TV applications.
The primary focus of Smartivus is Android TV app development as it will become the core element of TV and media business transformation in the near future.

Our OTT design and architecture services include:
- OTT architecture
- UI/UX design
- A/B testing strategy
- Cloud and DevOps strategy

Pixel-perfect UI/UX design
Smartivus specialises in Android TV architecture and UI design. We strive for beautifully crafted and user-friendly Android TV app interface and make it our main goal to develop each project nearly to perfection. Android TV app development allows businesses to reach lots of potential customers and empowers companies to feel the benefits of Smart TV to the fullest. All businesses, especially media publishing and entertainment companies, should seriously consider developing a user-friendly Android TV app.
We leverage the outcomes of our OTT architecture consultations to craft in-depth solutions that will enrich your business. We engineer innovative user experience (UX) design with the main goal in mind – to create meaningful, persuasive consumer interactions. Be able to know every single reaction of your viewers, evaluate user preferences, video consumption patterns and much more. All of this available with Smartivus – beautifully and masterly coded, pixel-perfect UI/UX design.

Feel the benefits of Smart TV to the fullest
We transform the user experience and creative ideas into proven concepts. We use A/B testing to figure out the best marketing strategies for your business and the most effective approach to find a way into your consumer’s heart. Whether you wish to host your services in the Cloud or on-premise, we can create effective scenarios for both cases. Our OTT architecture experts will advise you on the most suited DevOps strategy and implementation to achieve maximum security and scalability.
