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Streaming Intelligence & Analytics
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Streaming Intelligence & Analytics
Intelligence for your OTT business enhancement.
Stay ahead of the competition.
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There is no doubt, that Over the Top (OTT) market is constantly changing and the competition in the industry is very high. Hence, OTT intelligence and data analytics play a vital role in discovering actionable insights and highly influences decision making. Smartivus intelligence data allows companies to continuously enhance their services and provide unique new offerings, such as custom content based on the user’s profile, which will result in increased customer loyalty and satisfaction rates.
Our comprehensive OTT intelligence & analytics services include:
- 360-degree business view in real time.
- Data-driven approach: core knowledge and use of business intelligence, and business analytics.
- Big data analysis: traffic, engagement, marketing.
- Business transformation based on performance data. Read more
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GOT CURIOSITIES? WE’VE GOT CLARITY.
What is streaming intelligence and why is it crucial for my OTT business?
Streaming Intelligence is the backbone of a successful OTT business. It involves the collection, analysis, and application of data to understand viewer behavior, optimize content delivery, and enhance user experience. In a highly competitive OTT market, Smartivus’ Streaming Intelligence services empower you to make data-driven decisions, personalize content, and stay ahead of the competition. By leveraging our real-time 360-degree business view, you can continuously improve your services and increase customer loyalty and satisfaction.
How does Smartivus utilize data to improve OTT services?
At Smartivus, we take a data-driven approach to enhance your OTT services. We utilize comprehensive business intelligence and analytics to gain actionable insights from big data. By analyzing traffic, engagement, and marketing data, we can identify trends, preferences, and areas for improvement. Our services help you transform your business based on performance data, enabling you to offer custom content tailored to user profiles, which boosts customer engagement and retention.
Can Smartivus help with real-time business monitoring?
Yes, Smartivus offers real-time business monitoring. Our 360-degree business view provides you with real-time insights into your OTT operations. This allows you to track performance, identify issues instantly, and make timely adjustments to improve service delivery. Real-time analytics are crucial for maintaining high-quality streaming experiences and ensuring that your content consistently meets viewer expectations.
What are the benefits of using big data analysis for my OTT platform?
Big data analysis is a game-changer for OTT platforms. Smartivus harnesses the power of big data to analyze vast amounts of information related to viewer behavior, content performance, and marketing effectiveness. This comprehensive analysis helps you understand what works and what doesn’t, enabling you to optimize your content strategy, improve user experience, and increase viewer engagement. The result is a more efficient and effective OTT service that drives higher customer satisfaction and loyalty.
How does Smartivus support business transformation with performance data?
Smartivus supports business transformation by turning performance data into actionable insights. Our analytics services provide a clear picture of how your OTT platform is performing, highlighting strengths and areas for improvement. By using this data, we help you implement strategic changes that enhance your service offerings, streamline operations, and boost overall performance. This continuous improvement process ensures that your business stays competitive and adapts to changing market demands.
Can Smartivus provide examples of successful implementations of their analytics services?
Absolutely, Smartivus has a track record of successful analytics implementations. For instance, our work with leading OTT platforms has resulted in significant improvements in user engagement and service efficiency. Through our tailored analytics solutions, we’ve helped clients reduce churn rates, increase viewer retention, and enhance content personalization. These success stories demonstrate the powerful impact of our intelligence and analytics services on business growth and customer satisfaction.